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| Courtsey AMA Hall of Fame |
Zero Motorcycles is in the news yet again for another management shift, this time it’s for adding AMA superstar Mark Blackwell to their Board of Directors. Blackwell, who is one of the first Motocross Superstars, was inducted into the AMA hall of fame in 2000.
His previous experience includes senior positions at Suzuki, Victory and Husqvarna. In addition, Blackwell is said to be one of the major factors for Husqvarna becoming profitable in the US. He has also been involved in product development for Goodyear Tires, Scott Goggles, as well as Fox Racing.
“I am delighted to join the Board of Zero Motorcycles. I have tracked the progress of the company from afar and been impressed with its growing product line and its increasingly well-established brand, channel, and supply chain,” Blackwell said in a press release. “I look forward to helping the company grow in the coming years and advising its team of talented, industry-experienced executives.”
A manufacturer of electric bikes, Zero Motorcycles has been going through a series of management changes in the past few months. CEO Gene Banman announced retirement in April, and an earlier “management shake-up” left founder Neil Saiki looking for a new job. Zero has reportedly been trying to find management with actual motorcycle experience, and apparently they found it with Blackwell.
Zero Motorcycles is known for producing high performance, lightweight, electric bikes. They take pride in their Z-Force™ drive train powered by lithium-ion batteries, and their aircraft-grade aluminum frames. What began in a garage in Santa Cruz, California, is now approaching world-wide fame by marketing the first fully electric line of motorcycles.
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